Wednesday, March 21, 2007

SOLE PROPRIETORSHIP

Company owned and managed by its owner,
Macro environment analysis, deals with competitive intelliegnce, tells about the broader discipline of
reasearches, analyses and formulates data/information of any environment organisation.
Business intelligence , repsonsible for financial department, measuring market shares, setting growth
target.
Market intelligence:deals with analysing, supplying,applying information about external market envi-
ronment.
Micro environment analysis:Strategic steps necessary to achieve a specific a marketing objectives e.g
productions, services, brand, production lines.

MY VIEW

Marketing, buying ,selling,promotion,distribution,, selling of production or services in the market, are items that make marketing successful.
The role and sigificance of marketing in my life has made me capable of managing several important roles , supervising, as well as connections between customers and critical firm elements including connecting the customers to.......................................................................
· Products
· Service delivery
· Financial accountability
These results show that the maketing functions contribute to perceptions of firm´s performance
new product performance and consumer relationship performance. Marketing has helped me and has been visible in my ordinary life for instance in the pursuit of attention , ego or power in everyday life which means that people market themselves or compete for attention in conversation, languages and relationships.i think that I may not manage without marketing.

SOLE PROPRIETORSHIP

Company owned and managed by its owner,
Macro environment analysis, deals with competitive intelliegnce tells about the broader discipline of
reasearches, analyses and formulates data/information of any environment organisation.
Business intelligence , repsonsible for financial department, measuring market shares, setting growth
target.
Market intelligence:deals with analysing, supplying,applying information about external market envi-
ronment.
Micro environment analysis:Strategic steps necessary to achieve a specific a marketing objectives e.g
productions, services, brand, production lines.

WHAT I AM

As a customer , I preffer to be practical and go for things that are important to me, both in products and otherwise.
Personal factors: I always go for reserved , not very flashy items, because duration of products matter more to me.
Psychological factors: It is good to think of the side effects of the what are availabe in the market, the risks involved in thinking of a particular product to buy, or the materials involved in productions.
Social factors: Most importantly , I think of my environment, what products are applicable, useful and
acceptable so that it gives a positve message to me as a consumer.

TARGETING STRATEGY

The product (body cream) I use is targeted toward young women between the ages of 22 – 35 because the special ingredients used in production would the very useful to these segments.
Other segments in the company selling my products are the older women whom their skin needs more
care to maintain and massage their skin to reduce aging periods and feel fresher.
The strategy they apply is to reduce prices to attract more customers, to know what they preffer better and how they would like to be treated.

SOMETHING I LOVE

The core of my product is that it has come to a level of uniqueness, almost pe-
rfect for those who use it, my product has served its users well enough that they place orders even when unavailable, there also has been positive remarks about the existence,customer service, delivery on time.Argument about why my product is getting the most attention is on but the point is that my customers like what they are getting and the patronage is on the high side because listen and appreciate my customers efforts, I do get feedbacks from time to time, and my product is yeilding positive results
social,physical, evironmental levels.

I WAS HIT

My communication efforts by people selling my products are great, they use all promtional mix ingredients to spice up my products to give satisfaction to the customers e.g
personal selling: By orally communicating and developing business relationships with
the potential customers with the intentions of making sales.
Advertising: Through magazines, televisions, cinema, billboards,posters with the intention
to persuade the public.
Public relation tools: By communicating products, brands and business placements in the media.
These are the ways to total marketing communication programme in business.It is very important to
get our messages across.I am affected by these measures positively and to be aware that people like
what my product offer them, makes me appreciate this market the more.